TikTok as a distribution channel

A year or two ago, many brands looked at TikTok as a platform for teenagers and had no plans to be there. That picture is changing.

We see companies from very different segments starting to test TikTok as a distribution channel. Not because it's trendy, but because the organic reach numbers there are still far ahead of most other platforms.

The question we hear most often: how do you fit TikTok into an existing content workflow without hiring a dedicated specialist?

That's exactly what we're working on.